Day One
Today I got to experience what it's like when the store opens each morning. It started off with a staff meeting led by Heather, the store manager, in which she discussed specifics for deals the store was offering that day (there was a special sale since it was Leap Day) as well as the event they are having later tonight. After the meeting was finished, all of the employees pitched in to help move the carts of sale books outside.
For most of today, I got to work with Brandi again. She began by giving me an extensive tour of the children's section, which includes the teen section. She also explained what remainders are and how they work. Remainders are books that can be bought in bulk at a discounted price. Changing Hands then sells them at a sale price, but if they don't sell, the store is stuck with them because they can't be returned.
However, for most of our time together, Brandi and I were culling new books. The process of culling is the same for new books as it is for used books except instead of being discounted like used books, the new books can be returned directly to the publisher. Also, since Brandi is the children's book buyer, she showed me how she looks through the list of books to be culled and sometimes takes books off of the list for reasons such as the author is local, there is an event coming up for a specific author, or she thinks that the book was just put in the wrong section (since some sections tend to overlap). Her extensive knowledge of the books and their authors definitely came in handy for this.
Next, I worked at the used book counter again, this time with Sarah (know affectionately by her coworkers as Buddha). As she worked on some trades that people brought in, she informed me of some of the ways that the process had been sped up over the years, including inputting all used books into the system so that employees don't have to physically leave the counter to check if they already have a copy of a particular book.
I ended off the day working with Daniel in gift receiving. His self-proclaimed job is "opening boxes", and that's what we did. He would check the P.O. (Purchase Order) from a particular company and then make sure that all of the items that were ordered were received and not broken in the boxes. Then, I helped put price labels on the items. Also, since all orders are received at the Tempe location, we set aside a designated amount of each product and packed them up to be transferred to the Phoenix location. I could see how repeating this process could get monotonous, but I enjoyed it nonetheless.
Day Two
Today started off with me working with Daniel again.The receiving department was a man short because someone called in sick and they were behind on ticketing merchandise. Thus, I was again put in charge of putting price labels on items, even working around a buggy label printer that Daniel tried to fix a few times to no avail. We did make significant progress, getting through a good stack of boxes. While we were working, Daniel told me about the significance of the gift department at Changing Hands. He explained that there is no way that indie bookstores like Changing Hands would be able to survive without the gift department because they contribute majorly to the their overall sales. This is especially the case around the holidays, but just in general, indie bookstores often offer merchandise that is extremely unique and might be hard to find at bigger stores.
Another major aspect of Changing Hands' identity is its events. I got to help Lauren out with one of these events, a signing for Lita Ford's new memoir, Living Like a Runaway. I not only helped set up, but I also got to work during the event itself handing people's books to Lita for her to sign. I even got to wear an official volunteer badge!
There were three other volunteers who were working the events, all of whom had experience working events at the store in the past, so they were able to talk to me about some of the past events they've gotten to experience, including ones by Ozzy Osbourne, Tyler Oakley, and Lindsey Stirling. Here's a little look at what the event itself looked like:
Since this was a ticketed event, customers received tickets with a letter that corresponded to one of the signs in the line. This makes the whole process of lining people up more organized. |
Lita in the process of signing books |
Overall it was a pretty awesome experience, and although I hadn't heard of her before the event, the receptive way in which the interacted with her fans made me wish that I had.
Day Three
Today I started work bright and early by working with Michelle in book receiving. As we were waiting for a shipment to arrive, Michelle explained to me that after working at Changing Hands for a few years, she has accumulated various different job titles. She used to be one of the store's gift buyers, and now she still is in charge of the lines she brought in, including incense, magnets, and magazines. Since she always has multiple projects on the back-burner for when she's not busy with receiving, her days never look the same and she's always learning something new. Michelle also mentioned that this is an aspect that is unique to smaller stores and would most likely not be seen at a larger bookstore.
Finally, a shipment arrived from Ingram, the company where Changing Hands gets its reorders and special orders. If a customer is asking for a book but it isn't currently in stock, Changing Hands can actually special order it. This adds a layer of customer service that is very much inherently "indie". After inputting the books into the system and putting price labels on them, two more shipments arrived, this time directly from the publishers. These shipments included advanced reader copies (or ARCs) for upcoming releases as well as books for upcoming store events which were set aside and marked with the date of the event.The only thing different about event books is that there is typically more of them ordered since sometimes around 300 or more people will come to events and there is no price label put on them since they are already designated for customers.
After finishing up working with Michelle, I worked behind the back info desk shelving books. I had a little difficulty with this at first because I wasn't sure of all the three-letter shelf designations. However, after starting with the ones that I did know, I was eventually able to shelve most of the books. I was even able to help a few customers find what they were looking for! Slowly but surely I am getting more accustomed to the layout of the store.
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Day Three
Today I started work bright and early by working with Michelle in book receiving. As we were waiting for a shipment to arrive, Michelle explained to me that after working at Changing Hands for a few years, she has accumulated various different job titles. She used to be one of the store's gift buyers, and now she still is in charge of the lines she brought in, including incense, magnets, and magazines. Since she always has multiple projects on the back-burner for when she's not busy with receiving, her days never look the same and she's always learning something new. Michelle also mentioned that this is an aspect that is unique to smaller stores and would most likely not be seen at a larger bookstore.
Finally, a shipment arrived from Ingram, the company where Changing Hands gets its reorders and special orders. If a customer is asking for a book but it isn't currently in stock, Changing Hands can actually special order it. This adds a layer of customer service that is very much inherently "indie". After inputting the books into the system and putting price labels on them, two more shipments arrived, this time directly from the publishers. These shipments included advanced reader copies (or ARCs) for upcoming releases as well as books for upcoming store events which were set aside and marked with the date of the event.The only thing different about event books is that there is typically more of them ordered since sometimes around 300 or more people will come to events and there is no price label put on them since they are already designated for customers.
After finishing up working with Michelle, I worked behind the back info desk shelving books. I had a little difficulty with this at first because I wasn't sure of all the three-letter shelf designations. However, after starting with the ones that I did know, I was eventually able to shelve most of the books. I was even able to help a few customers find what they were looking for! Slowly but surely I am getting more accustomed to the layout of the store.
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This week really gave me a good look into the sense of community at Changing Hands as well as some things behind-the-scenes that help the store run smoothly. I'll report back with what I learn next week, but until then, happy reading!
What a fascinating week - you are certainly getting a big picture sense for the organization, having worked in so many different roles! Would you say that you had a favorite experience?
ReplyDeleteA couple of questions about what you learned:
1) Can Changing Hands sell its own "remainders" to other stores? Is this a common practice within the indie market?
2) How often does Changing Hands host events? Are all events free or do some have a cost attached? Also, where do the events tend to be publicized?
I would say my favorite experience might be the event i got to work at because it was just such a unique experience.
DeleteAs for remainders, I don't believe that Changing Hands sells its remainders. It does donate books that have been taking up space in the $2 sale book room to the library as well as some other charities.
Events are what set Changing Hands apart in the bookselling market. They are really one of the only (if not the only) booksellers that hosts author events in the valley. They host around 300 events a year with events happening at both the Phoenix and Tempe locations. They advertise these events on their website, on an email newsletter that they send out, in the stores. They have flyers that advertise a whole month's worth of events so that people can see if they have any interest in any of them. Some of the events, usually the author signing events, are "ticketed", which just means that the ticket comes with the purchase of the featured book of the event.
It is so great to hear about how you are learning how to get your way around the bookstore! I loved how you described you day by day experiences. What kind of personality is Sarah?
ReplyDeleteThank you so much! I didn't really get to spend too much time with Sarah specifically, but in general all of the employees have really great senses of humor and are always keeping the mood light (even when it is early on a Monday morning), Sarah included.
DeleteSounds like a fun week. Are there any special events coming up soon at the store we should know about?
ReplyDeleteIt was actually just announced that Rainbow Rowell (author of YA books such as Fangirl and Eleanor & Park) is going to be coming to the Tempe store on March 16th! I think they're still working on ticketing, but they should be on sale soon. Also, Kate DiCamillo (author of The Tale of Despereaux and Because of Winn-Dixie) will be at the Tempe store on April 24th. There are always events happening, but those are just some I'm pretty excited about. You can check out all of the events at http://www.changinghands.com/
DeleteSounds like a fun week. Are there any special events coming up soon at the store we should know about?
ReplyDeleteWow, Lita Ford, former lead guitarist of the Runaways, creator of such hits as Cherry Bomb?? That's pretty neat! It's really cool seeing how these bookstores are adapting to the modern era--you always have to provide consumers that little extra something i guess. Something I've always wondered about is the whole pricing process behind used books. Is everything priced just so the book store can slip through on their margins? What's the whole strategy behind it?
ReplyDelete